This is going to be a fun one today. Um, let me get all set up. Okay, this is a fun one. And I want to start with a question. Did you know that I have a podcast? Me neither.
I didn't know that as of five days ago, I did not have a podcast. And as of today, I do.
And I want to share with you how this podcast came to be. Why I decided now is the time what I did to get here, and really how this impacts you. So this whole idea came into fruition within four days. And I have been thinking about creating a podcast for over a year now for over a year. It's something just kind of in the back of my mind, early on my business, definitely not. I always had said like, I don't have much to say I'm a doer, not a talker.
But the more that I have shown up in my business, the more I'm like, Okay, I do have things to say I do have things to share, because these questions come up with my private clients all the time. And so that's often what I talk about when I do live streaming on Instagram, and Facebook. And I've been thinking about this for a while. And the last few honestly, last few weeks, last few months, like something just hasn't quite been sitting right with me. And it's like hard to pinpoint what it is.
So I'm in a coaching program where I am learning, strategic organic sales and marketing, essentially what it is because I have a different business model than most course creators, most course creators, they're high volume. So you bring people in through your funnel, to get them to become your students where it's a one to many approach where the services that I do in my business, it's not that I don't need high volume, I just need the right people because we are done for you services. And so I'm trying this new strategy. And it really focuses on using Instagram and Facebook lives on a consistent basis to connect with your audience. And I do like that definitely put me out of my comfort zone. But it has been really fun showing up on a weekly basis, sharing things and giving my insight and some tips on course launches and Kajabi tricks and all those things. But just Gosh, something was not right.
And I was in a coaching call on Thursday afternoon and one of the participants had a special circumstance and and the coach had said, well, instead of going live on Instagram and Facebook, because we're very it's the program's very specific about being video. But she had some personal things happen. They said why don't you do a podcast that way you can still be you can still reach your people. And I am a rule follower. Like if you tell me to do something, I do it. I don't veer off, I'm very step by step. And I thought, oh my gosh, if like they gave this idea to this other person, but I think I need to use that idea.
And it's one of those moments where you're like, Duh, why didn't I think about this before? Because I personally, I probably shouldn't say this because I know Instagram is listening. I don't love watching lives on Instagram, I will watch a replay. But I think sometimes in the app, it's difficult to switch over and come back because you lose your spot. And it's not easy to foot forward. Fast forward. I also like listening to things at two times speed, or even like 1.5 speed and you can't really do that on Facebook or an Instagram. I have figured out a hack on how to do that on Facebook.
And so I thought I love listening to podcasts though. I love listening to audiobooks. I do it all the time. It's in my routine, why would my audience be any different? And so this thought came into my mind. Then I was actually list so this is Thursday afternoon on Friday morning, I dropped my kids off at school and I'm driving home and I'm listening to Amy Porterfield podcast with Ed my let really good episode. And they talk about you shouldn't build your business on rented land, meaning social media. And I know that we all know that. But hearing it again with with this seed planted in my mind of doing a podcast, I know that it hit differently. I've heard it 100 times, but it hit differently. And so I thought yes, now is the right time to do a podcast and I want to do it when I'm inspired, ready to take action.
Even Thursday night, Thursday night I had been texting with one of my friends who also wants to do a podcast we had both said it is in our goal for quarter three of this year to launch a podcast. And we're going to be accountability buddies. And it was just like I'm hearing all these things at the same time, like, Okay, I've got to pay attention. But I felt like I had a plan. I had the goal of launching a podcast creating a podcast in quarter three, I tucked it away, nice and beautiful in quarter three, because Quarter Three is not scary. Quarter one scary because it's happening right now. quarter two is scary, because it's coming up quicker than what we imagined. Quarter Three, and like, it's on my list of things to do for the year. But it's not so close where I actually have to wear actually feel like I have to do something about it. It's on there on my list on my calendar, in my goals, but it's not so close where it feels scary. And I just felt this like calling, you've got to do it. Now you've got to take inspired action.
And so Friday lunchtime ish. I purchased Krystal Proffitt's, Evergreen digital course on how to create your podcast. And I started listening to it. As I was driving to pick up my kids from school on Friday afternoon, grabbed my notebook, started jotting down some thoughts like going through the first module, what is your why? What's the purpose of this podcast right? Then on Saturday, I I'm really a big proponent of not working on the weekends, I tried really hard. And most of the time I do a really good job of not working in the weekends. I worked in a career in the hospitality industry where I worked every single weekend, every single Saturday, every single Sunday. And I that's the reason why I left that industry because I didn't want to be working weekends all the time. I was missing out on too much.
So I really try not to work on the weekends. And even on Saturday morning, my six year old son said yay, Mommy, you don't have to work today. It's Saturday. It's the weekend like okay, I feel inspired to take action. But I also have this boundary that I want to keep hold up. So what happened was my youngest was really crabby and he needed to nap. And he's right at the point where he's not napping anymore. But I knew if I got him in the car, when I go to pick up groceries, I bet I can get him to fall asleep. So I go I pick up groceries,
I Instacart at all my groceries, I never go in the grocery store anymore. And he of course falls asleep on the way home. And I even like took the extra long way to give him a couple more minutes. And he fell asleep in the car on the way home. And as I'm driving, I'm listening to Krystal's second module on what I need to do for to create this podcast. So I get home, I park my minivan the mom bomb. So my husband calls it the mom bomb. My little guys asleep in the back. And I literally sit on my phone, pull up my Canva app and I create my podcast cover in the 15 minutes that I was in the car, 20 minutes, whatever that is on my phone.
And then yesterday Sunday, I was like okay, let me keep going. So as I'm folding laundry, I'm listening to what Krystal says they need to be doing their short, sweet episodes in her evergreen course. This is not like a sales ad per course. But I'm definitely thankful that it was there. Because it just gave me the shortcut. Like, here's what you need to know, here's what your next step is. And I do love that step by step process. And so I was going through it listening while I was folding laundry and then I stepped away, popped up my computer for like 20 minutes and started writing. Okay, what would I want my trailer episode to be about? And jotted down some a few thoughts there. And came back to it a couple of minutes later just did up a little bit more. And I recorded my trailer episode.
She has inside her course she has tutorials on Audacity, which I didn't even know that was a platform. But it's where I could record my episodes. So I watched she had a couple short clips on how to use it. Watch that recorded it. I fumbled through it a little bit. I originally thought I could record on Zoom and get an audio file. It didn't come out. And so that's why I switched to audacity, but short and sweet. And I mean this trailer episodes like two and a half minutes. But I was like this is not perfect. This is not the launch plan. This is not how I typically operate. But I was just doing little bits at a time because I felt like if I don't do this now, I'm going to like the momentum is going to deflate and I'm not going to move forward. And so then this morning I got up I wrote a description for the podcast.
I put it on Kajabi because obviously, you all know I'm a Kajabi user there's a podcast option. And before I hopped on all my client calls this morning I submitted to Apple podcast, Spotify and Google podcast, this new podcast, I'm like, Dang, this is a real thing. And literally 20 minutes before coming on live. I went on Apple, and there it is my podcast. And it's just insane to me that I could have this moment of just inspiration, and just little steps. move me forward.
The big thing was, I had to get out of my own way to do this. Because otherwise, I promise you, if I didn't do it this weekend, I wouldn't do it in quarter three, like that would be the plan. But then I'd get busy and things would get come up and let me push to quarter four. And it's like, this is the time to do it. So what does this mean for you? What does this mean for you? The whole the whole impetus of the podcast, is breaking through your barriers to get your course launched. And I feel like that is what I went through to create this podcast.
It is so not perfect. It is not accepted on Spotify and Google yet it shows up on Apple. But there's you can't even listen to the trailer. So I've got to figure out what that's about. But I, this inspired unplanned action, you've got to like hit Well, the what is the saying hit it while the iron taught strike while the iron is hot. That's what it is. And that's what I want with my clients. And that's what I want with this podcast. When I work with my private clients like deep down.
The reason why I do what I do is, I will be darned if tech is the thing that keeps people from creating their digital course, if tech is the thing that's holding them back if the accountability if the next steps if it's too much, and I don't know what to do first, second or third, if that is what's holding people back. That is why I'm here. Because we virtually now literally virtually hold the hands of our clients and say this is the first step, this is what you need to do. This is what you need to do. Second, this is what you need to do. Third, here are the due dates, because I know everybody's busy.
And then my team and I handle the tech, because you have this gift, you have this expert expertise, you have this experience, you have this calling to share with the world. But if tech or some of these things, these barriers, these roadblocks are in your way. Well, what a shame, right. So that's what that's what, what I feel compelled to do in my rate, like business sector, when I work privately with my clients is helping them break through barriers.
And I want that to be this podcast as well. Whether you mean, we may not never work together, I exclusively use Kajabi, maybe you don't use Kajabi, maybe use a different platform, that doesn't matter for this podcast. I want it to be whatever barrier is in your way, we're going to break through it together one step at a time, one idea at a time, one decision at a time. We're going to move past those roadblocks. So you can be making progress.
Whether that's time you need a clear cut strategy, whether that is tech, you feel confused, whether that's just analysis paralysis, whether that's doubt whether that's you think your course is so different, it's not going to work. Or maybe you think it's so similar to what's out there. It's not going to work, whatever I can do to help you break down those barriers. That's the goal. That's the impetus. That's the whole point of this podcast. So I wanted to share that with you. Because as I'm recording this, this is literally the first episode. I go live, I love the idea of going live on a weekly consistent basis, I show up way different in a way better energy live than if I pre record stuff. I know that because I pre recorded my videos.
For two years, I used to send out two to three videos, two to three videos, two to three minute videos to my audience to my email list every week, and then I post them on social as well. And I just it wasn't the same for me pre recording as it is showing up live. So I want that energy to show through. And so these live sessions are are going to be what the podcast is about. And at some point, yes, I will have a launch strategy, maybe a formal one strategy, I will have the things like hey, there's music or there is a an ad that leads to my freebie or a call to action or something like that. But I want to get moving now all of that can come and that's what I want to show you.
That's what I want to show you with this. This podcast and this unplanned action is you sometimes have to just get started and then You can figure it out along the way. But if you don't get started now, it may never happen. So I wanted to just share this moment, kind of a crazy few days that I was able to do this from a business, I feel insanely proud and accomplished for this raggedy podcast that has one trailer that you can't even listen to yet. But the fact that I have it, and I didn't even show the name of it, it's called just launch it, just launch it. And that's, that's what we're doing here.
Right? It doesn't have to be perfect. But you have to keep moving forward, and you have to keep making progress. So I wanted to share that with you. I'd love for you to subscribe, just launch it, wherever you listen to your podcasts at the time of the recording Apple only, but we'll get there we'll get there right. So I do hope you subscribe and if you do when you do, I'd love for you to DM me on Facebook or on Instagram and just tell me that you subscribe so I can personally thank you.
And I hope this little story this little nugget this little shared tell moment has helped inspire you to take action, to stop doubting yourself to stop thinking ads gotta be perfect to give yourself the permission that you can move forward with your course you can move forward with your online business, you can move forward with whatever it is that you're working on without it being perfect. That's what I've got for you today. Thank you so much for tuning in and I will be sure to share the next podcast episode with you when it comes out. But it will be soon it will be soon alright bye for now.
Transcribed by https://otter.ai
