FOR 6- & 7-FIGURE COURSE CREATORS
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Your Launch. Handled.
STRATEGY, COORDINATION, & IMPLEMENTATION FROM A TRUSTED PRO
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You’ve proven the offer. You’ve got the team.
Now you need someone to own the launch.Â
Are We a Match? Let's Talk.
“Having Chelsie as your partner is the perfect mix of inspiration and the sweetest tough-love you'll ever receive.
She holds you accountable while motivating you to take action toward creating the digital course of your dreams.
If you’re looking for someone to help you uplevel your digital course and launch strategies, she’s 100% the person for you!”
AMY PORTERFIELD
Creator of Digital Course Academy

You’re in the right place if:
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✅ You’re a course creator, coach, or consultant with a 6- or 7-figure business
✅ You’ve launched before (or at least have a validated offer and audience)
✅ You’re too busy to manage the 100+ moving parts of your next launch
✅ You want a seasoned pro to step in, lead your team, and get it done—without burning you out
By The Numbers:
The Experience Behind Your Strategy
125+
Completed Course Launches
5,000+
Students Enrolled and Growing
$4M+
Sales Generated for Private Clients
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I run the launch. You Run the Show.
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3Â STEPS TO YOUR BEST LAUNCH YETÂ

Strategy & Planning
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We kick things off with a deep-dive strategy call to map out your goals, course details, and launch vision.
I review past data, assess your current assets, and build a custom game plan.
We get clear on the timeline, team responsibilities, key dates, and everything that needs to happen to set this launch up for success.

Coordination & Execution
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This is where I step in as your behind-the-scenes boss.
I manage timelines, coordinate your team, and keep all moving parts on track, from funnels and emails to bonuses, webinars, and lead magnets.
You stay focused on showing up, while I keep everything running smoothly and on-brand.

Launch & Optimization
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When the cart opens, it's showtime.
I monitor performance, track sales daily, flag opportunities to pivot or double down, and keep the team in sync.
You’ll have real-time insights and a partner who’s proactively spotting ways to maximize results. Once the dust settles, we’ll debrief, analyze, and celebrate your wins.
“Hiring Chelsie was hands-down the best decision I made for this launch. I knew I needed someone who could handle the behind-the-scenes details so I could fully focus on showing up for my audience. With Chelsie’s support, not only did we beat our previous launch numbers, but I felt confident, energized, and totally supported every step of the way. If you're on the fence, trust me, you absolutely can get results with Chelsie by your side. She's a game-changer, and I genuinely feel like she was sent to help us reach our goals. I'm beyond grateful."
JEN GOTTLIEB
Creator of Stage Leaders


Hi, I'm Chelsie Hayes
(Your new Launch Strategist and behind-the-scenes MVP.)Â
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You know what gets me jazzed up? Mapping out a launch plan, figuring out what makes an offer irresistible, and turning big goals into simple, doable steps that actually convert.
I’ve led 125 course launches and coached thousands of students inside Amy Porterfield’s world, so I know what works and what’s just noise. My job is to bring clarity, momentum, and real results to your next launch, without the overwhelm.
You bring the course and the vision. I’ll bring the plan, the coordination, and the know-how to make it all run like clockwork.
Let’s do this together. It’s going to be good.
Chelsie Hayes
Let's Talk Launches
Got Questions?
I'VE GOT ANSWERS